Service 01

Online & Digital Business Management

You started the business to lead it, not to chase every task inside it.

I take ownership of your projects, team coordination and follow-ups, so the business keeps moving without you pushing every task forward.

OBM/DBM support for operations, teams and follow-ups.

Emmanuella Oduah

What does an OBM or DBM do?

An Online Business Manager (OBM), also called a Digital Business Manager (DBM), is a remote operations lead who runs the day-to-day of an online business: projects, team, systems and follow-ups. A virtual assistant completes the tasks you assign. An OBM or DBM owns the outcome and manages the work, so the founder is no longer the person assigning and chasing every task.

What is included

01

Day-to-day operations management

I keep the back end of the business organized, on schedule and moving.

02

Team coordination and follow-ups

I follow up with team members, vendors and clients until each item is closed.

03

A weekly operations report

What is done, what is late, and what needs your decision.

04

A tracker where every task has an owner

Built in the tool you already use: ClickUp, Asana, Notion, Monday.com or Google Workspace.

05

Client onboarding and CRM upkeep

Onboarding checklists, pipeline hygiene, and meeting notes with action items.

06

Platform and store operations

Kajabi, Kartra, Shopify and Etsy back ends kept clean and running.

This is for you if you are…

  • Coaches, consultants and course creators with a small team
  • Agencies and service businesses running several client projects at once
  • E-commerce owners buried in daily store admin
  • Founders who cannot take a week off without things stalling

What changes for you

  • You stop being the bottleneck for every decision
  • Deadlines are visible and met
  • Your team knows what to do and when
  • You get your time back for clients and growth

Tools I work in

  • ClickUp
  • Asana
  • Notion
  • Monday.com
  • Google Workspace
  • Slack
  • Kajabi
  • Kartra
  • Shopify
  • Dubsado

Related work I have delivered

Kartra

Digital Business Manager: day-to-day operations in Kartra

An online business selling courses, memberships and workshops needed sales, email marketing and reporting run from one platform.

I ran the full back end: products and checkout, memberships, affiliates, email broadcasts and sequences, funnels, webinars, booking calendars, the help desk and campaign templates.

Result: One organized back end, and the data to make decisions.

See more of my work

Questions people ask about this

What is the difference between an OBM/DBM and a virtual assistant?

A virtual assistant completes tasks you assign. An Online or Digital Business Manager owns the operational outcome: managing systems, projects and often the team, so you are not the person assigning and chasing every task. I started as an executive assistant, so I can do both, but OBM/DBM work means I take responsibility for keeping the operation moving.

How does a monthly OBM or DBM engagement work?

We start with a short call and an audit of how the business runs today. I then set up or tidy the tracker, agree priorities with you, and manage operations month to month with a weekly report. Engagements are hourly or a monthly retainer.

Do I need systems in place before hiring an OBM or DBM?

No. Building the systems is part of the work. Messy is a fine starting point.

More questions answered

Client, Online Business Manager contract

Verified review on Upwork

“She kept the project moving during times that I was busy or traveling.

She was organized, communicative and very knowledgable about the industry as an OBM. She was a joy to talk to in our meetings and kept the project moving during times that I was busy or traveling.”

View all reviews

Want this handled in your business? Let’s talk about it.

Investment is shared after a short discovery call

Book a strategy callWays to work with me

Want to know how much your business depends on you?

Take my free Business Maturity Diagnostic. It takes a few minutes and looks at five areas: founder dependence, daily chaos, delegation, automation and leadership.

You get a score out of 100, your strongest area, the bottleneck to fix first, and a 90-day priority plan sent to your inbox.

Built by an Online Business Manager who does this work every day, so the advice is practical.

Take the free assessment

Ready to build a business that runs without everything depending on you?

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